ONA Studio is a strategy & production network for founder-led fashion brands. We open the doors you can't open alone — manufacturers, buyers, distribution and capital across Europe. Fashion is our craft.
Not an agency with juniors. A network of senior operators — each one opens different doors.
Surgeon turned fashion insider. Head of Buying at Karstadt, knitwear production with her own factory, founder of ZOE ONA — shown at Mercedes-Benz Fashion Week Berlin.
Senior wholesale and distribution access across DACH and Europe — real relationships with the retailers and chains that move volume.
Capital for brands that need it — growth funding, refinancing and restructuring for labels under pressure. The money side most founders can't solve alone.
Want a seat at the table? Partner enquiries →
I trained as an oral and maxillofacial surgeon — then left medicine for fashion in 2010, and never looked back. As Head of Buying at Karstadt I sourced across the world and built the group's knit and apparel programmes. I went on to specialise in knitwear production — with my own factory — and founded ZOE ONA, shown at Mercedes-Benz Fashion Week Berlin and carried in around 70 designer stores across Germany and Austria.
Loro Piana · Kendall + Kylie (licensing, design & production) · Daniel Hechter (collection development) · Seeberger (collection consulting) · Luisa Cerano · Axel Arigato · NA-KD · SO SUE · Johnny Love
30 minutes on your brand: where you are, what's blocking you, and what we would do next. No pitch — you leave with at least one thing worth doing, whether we work together or not.
Book your free call ↗ Or write to hello@ona-studio.de · @onastudio.de